Privacy & Cookie Policy

Last updated: April 2026

1. Who we are

La Patagonia Ltd is the data controller responsible for your personal data.
Registered address: Unit 8. Holles House. Overton Road, SW9 7AP, London, London, GB
Company number: 07554427
Email: [email protected]
Telephone: +44 (0) 20 73889861

We are responsible for ensuring that your personal data is handled in accordance with the UK
General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Information we collect

We collect and process personal data in the following ways:

2.1 Reservation bookings (CoverManager)

When you make a reservation with us, your booking is processed through our third-party
reservation system provider, CoverManager. They may collect:

  • Name
  • Email address
  • Phone number
  • Booking details (date, time, party size, special requests)
  • Card details (used to secure the reservation as a guarantee for no-shows or late cancellations)

CoverManager processes this data on our behalf as a data processor.

2.2 Contact forms

When you contact us via our website, we may collect:

  • Name
  • Email address
  • Phone number
  • Any message or information you choose to provide

2.3 Website usage data

We collect limited technical data about how you use our website, including:

  • IP address
  • Browser type and version
  • Pages visited
  • Time spent on pages
  • Referring website

This data is collected using Google Analytics and is used to help us understand and improve website performance.

3. How we use your data

We use your personal data to:

  • Manage reservations and bookings
  • Respond to enquiries and messages
  • Provide and improve our services
  • Analyse website usage and performance

4. Cookies and analytics

Our website uses cookies to ensure proper functionality and to improve your browsing experience.

We use Google Analytics to understand how visitors interact with our website. This service may set cookies that collect anonymised information about website usage.

Where required by law, we request your consent before placing non-essential cookies on your device. You can manage or disable cookies at any time through your browser settings.

5. Third-party services

We use trusted third-party service providers to operate our business, including:

  • CoverManager (reservation management system)
  • Google Analytics (website analytics)
  • Shopify (e-commerce platform for our online store, accessed via external link)

We also provide a link to our Instagram page. Instagram is operated by a third-party platform, and any data you provide there is subject to their own privacy policy.

All third-party providers are required to handle your data securely and in accordance with applicable data protection laws.

6. Legal basis for processing

We process your personal data under the following legal bases:

  • Contractual necessity – to manage bookings and provide requested services
  • Legitimate interests – to improve our website, services, and customer experience

7. Data retention

We only retain your personal data for as long as necessary for the purposes for which it was collected, including:

  • The duration of your relationship with us
  • Any legal or regulatory requirements

Once data is no longer required, it will be securely deleted or anonymised.

8. Data sharing

We do not sell your personal data.

We may share your data with:

  • Service providers (such as CoverManager for reservation management and card guarantee processing, and Shopify for our online store where applicable)
  • Regulatory authorities or law enforcement where required by law
  • Where data is transferred outside the UK, we ensure appropriate safeguards are in place.

9. Your rights

Under UK data protection law, you have the right to:

  • Access your personal data
  • Request correction of inaccurate data
  • Request deletion of your data
  • Restrict or object to processing
  • Request data portability

To exercise your rights, please contact us using the details below.

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO): https://www.ico.org.uk

10. Data security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, misuse, or alteration.

11. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.

12. Contact us

If you have any questions about this Privacy Policy or how we handle your data, please contact us:

La Patagonia Ltd
Address: Unit 8. Holles House. Overton Road, SW9 7AP, London, London, GB
Email: [email protected]
Telephone: +44 (0) 20 73889861